Scaling with Social Proof: Leveraging Testimonials and Reviews to Hit Six Figures

Dec 14, 2023

On this week's episode of Business Power Hour with Faith Mariah, my guests and I discussed:

  • The ethical and effective use of testimonials: How to present realistic and representative testimonials that pack a punch and build trust in your audience.
  • How illustrated case studies can bring testimonials to life, showing the journey and context behind each success story.
  • The secrets of using testimonials to answer burning questions and alleviate concerns that potential customers may have.
  • The role of polls, numbers, and skill improvement metrics in strengthening your testimonials and appealing to logical buyers.
  • Understand how to use testimonials to assess the compatibility of a program for specific circumstances and gain diverse perspectives on its effectiveness. 

Meet This Week's Contributors:

Emma Weatherall, Sales Strategist + Business Consultant

 Cora-Lynn Hazelwood, Systems & Sales Strategist 

  • Website
  • Instagram
  • Get Cora-Lynn's Free Gift, 300 Instagram Story Sales Prompts
    Take the guess work out of posting on Instagram Stories with the Instagram Story Bank! This 300 Prompt story bank is perfect for coaches, course creators & service providers looking to post more intentionally on Instagram Stories to drive engagement, conversations with hot leads & of course sales! These prompts have generated over $700K in organic course sales & are delivered in an easy-to-use Notion Dashboard to make planning a breeze!


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